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2007-12-28SEO策略

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seo从业者应该具备的素质

       如何成为一名合格的SEO从业者,估计是每个喜欢SEO的朋友都想了解的,自己如何才能成为一名合格的SEOER,并且在一网站中担起网站SEO策略以及SEO的总体方向把握上起决定性的作用,也是SEOER的目标和梦想。

       在中国,因为有点石互动这样一个公益的SEO交流互动平台,让SEO知识在中国得到广泛的传播,许多门户网站也因此相继开设专门的SEO部门招聘专职SEO人员,在这样良好的氛围下,涌现了许许多多SEOER,大大小小的站长,程序员,纷纷转行到SEO方向。程序员出身的车东研究SEO,前段时间加入BLOGBUS出任其CTO。我记得朋友lanny从BLOGBUS出来的时候之前也研究过SEO。

     他在文章SEO的价值中写道:10.我所在的公司网站之前每月向搜索引擎商交3000元来获得4000次点击,我花了3天时间重新规划这个网站后,每月从搜索引擎新增了14000次点击却不在花一分钱,这就是SEO的价值。

废话半天,开始讲正题:一名合格的SEO从业者应该具备以下素质:

1. 具备网页基本制作的能力:了解DIV+CSS布局,了解W3C标准,能对网页进行制作修改等 基本的素质。

2.基本的服务器管理知识:主要了解IIS,apache环境配置与搭建,能把动态网页转为静态化,其实已经可以了。

3.熟悉搜索引擎的抓取机制:这是SEO必须了解的最为基本的一项事,因为他关系到你的网站的排名,不过搜索引擎的规律是不断变化的,例如最近很多朋友的网站在百度的排名有所下降,所以每天都要去观察搜索引擎,观察他的最新动静。

4.细心:SEO是一个细心的活,网页中很多微小的细节都有可能导致网页在搜索索引中消失,分析数据,对数据进行挖掘,分析网站,这些都必须细心再细心所以细心,所以细心是SEO必须具备的一个素质。

5.沟通能力:许多在大网站工作的SEOER,其实已经不必去处理技术上的细节,因为大网站中人才济济,你所要作的就是把SEO方案执行下去,让技术人员去完成细节上的东西。所以沟通能力是必须要具备的一个素质,同时很多小网站,或者为企业服务的SEOer,就必须具备与客户沟通的能力,让客户明白你所要做的事能给他带来哪些效应,可以给他节约多少成本。 

 以上我总结了5点。也许有很多不足的,欢迎朋友们继续补充

作者:阿猎
原载:阿猎的SEO博客
版权所有,转载请以链接形式注明作者及原始出处。

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该日志于2007-12-28 07:14由 阿猎 发表在SEO策略分类下, 你可以发表评论。除了可以将这个日志以保留源地址及作者的情况下引用到你的网站或博客,还可以通过RSS 2.0订阅这个日志的所有评论。

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39条评论

  1. anny 说:

    分析的不错,
    细心很重要啊

  2. 郭子 说:

    分析的太对了,做seo要不仅要细心,更重要的是有头脑,要有想法,有创新,这才是做seo最重要的

  3. 恒心细心加思维

  4. 楼上说的对啊

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    呵呵,博主文章写得不错。顶一下!

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    我觉得应该是一直坚持

  7. 最重要的就是耐心了。。

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